UP A TONE EVENTS had the privilege of organising a spectacular year-end function for L’Oréal South Africa. The event, themed “Loachella” – inspired by the Coachella festival – was held at The Ground in Muldersdrift and hosted 650 attendees. This vibrant afternoon and evening celebration was an explosion of colour and fun, featuring incredible artists such as Matthew Mole, Mafikizolo, Jägermeister Brass Cartel, and Boki. The outdoor setting was adorned with stunning tenting and stretch décor structures, and the event boasted a massive 200-square-metre gloss dance floor, pyrotechnics, and colour bombs.

We took care of everything, from safety and security to logistics, ensuring a seamless and unforgettable experience. The catering was a highlight, with a delightful food truck area nestled in a picturesque forest, offering a variety of gourmet options. Guests enjoyed a range of activities, including giant bubble soccer, human foosball, sip-and-paint workshops, a photo booth, a selfie booth, and lawn games. The day was a perfect blend of celebration, custom bars, and festive cheer, making it a memorable end to the year for L’Oréal South Africa.