About Us

Our Story
Why Choose Us

Company History

Established in 2007, UP A TONE EVENTS has evolved beyond traditional event entertainment to become a comprehensive corporate event planning agency. With a wealth of experience spanning thousands of events, we excel in creating memorable experiences for audiences of up to 4,500 attendees. Our expertise is evident in our partnerships with global industry leaders like Fortinet, where we serve as the lead agency for the entire SADC region, showcasing our strategic insight and operational excellence. Our successful collaborations with brands like Sungrow and Luminous underscore our ability to launch and establish international names in the South African market, solidifying our reputation as catalysts for transformative corporate events.

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What We Do

Our essence lies in transforming corporate events into extraordinary experiences. The UP A TONE team, a collective of planners, designers, technical wizards, and logistic maestros, thrives on infusing creativity into the corporate realm. Our comprehensive services encompass MICE (Meetings, Incentives, Conferences, Exhibitions), end-to-end event management, roadshow campaigns, and beyond. With a keen eye for detail, we ensure every aspect of the event, from audio-visual production to the last spoon on the table, aligns with our clients’ brand ethos and objectives.”

At the heart of UP A TONE EVENTS’ distinctiveness is the seamless integration of creativity and technical excellence within our team. This potent combination of imaginative visionaries and technical experts enables us to cover the full gamut of event production with unparalleled finesse and accuracy. Our unique strength lies in our capacity to blend logistical thoroughness with creative brilliance, ensuring each event is a singular work of art.

Frequently Asked Questions

Up A Tone Events plans a variety of events, including corporate events, trade shows, conferences, social gatherings, and more. We specialize in creating unique and memorable events that reflect our clients' personalities and style.

Our pricing structure is based on the type of event, the size of the event, and the scope of services that you require. We offer a variety of pricing packages to fit your budget and needs.

Yes, we offer full-service event planning. This means that we can take care of all aspects of your event, from the initial planning stages to the day-of execution.

Consultation: We will meet with you to discuss your event needs and goals.
Proposal: We will develop a proposal that outlines our services and our fees.
Contract: Once you have approved the proposal, we will sign a contract to seal the deal.
Planning: We will begin planning your event, including selecting a venue, booking vendors, and creating a timeline.
Execution: We will coordinate with all of the vendors and ensure that everything runs smoothly on the day of the event.
Post-event: After the event, we will meet with you to discuss how it went and to gather feedback.

We are passionate about creating unique and memorable events that reflect our clients' personalities and style. We also believe that communication is key, so we work closely with our clients throughout the planning process to ensure that we meet their expectations.

Need help?


Ask us a question and let’s start planning your unforgettable event today!

Testimonials

What Our Clients Say

Mary WillemseCampaign Manager, BASF South Africa (Pty) Ltd
Having worked with JP & the UP A TONE team on two major internal events recently (Family Day & StratEx), we are incredibly satisfied with their unwavering professionalism and incredible attention to detail. Always delivering on time and within budget parameters, UP A TONE Events is an important partner in our strategic commutation and activation platforms and it was an absolute pleasure working with them from creative concept to professional execution.
Franchinah MonyanyediNedbank CIB - Events Specialist
“From day one you have been excellent professional, always humbled and polite with an “everything is possible attitude” and very satisfying results. Your turnaround time is on point, I am so grateful and appreciative for you sharing your experience with us e.g new venues, entertainments, etc thank you so much for going extra miles even when the budget is tight sometimes, you always make me look very good to Business. Over the years we have become family much more than a supplier!”
Thandi KuneneHead: Corporate Affairs & Engagement
JP, Charne and the UP A TONE EVENTS AGENCY team are an absolute pleasure to work with. I first worked with them in 2023 on two really big events at L’Oreal, including the prestigious women in science awards as well as the L’Oreal internal 750 pax year end function. At first it was taking a risk on an agency we have not worked with before - but my goodness did they do a STELLAR job on both projects!! The problem they’ve caused for us now is, how do we outdo ourselves in 2024?
Corlea SassEvents and Activations Manager, Sponsorships & Events
Upatone is one of the most incredibly events companies I’ve worked with. Their attention to detail, professionalism and agility make them one of the top players in the industry. “No” is never part of their vocabulary and they will always ensure that their standards and quality is impeccable. It’s always a tremendous pleasure working with JP and his team.
Maureen LetlakaWebber Wentzel - Marketing & events
“Dear UP A TONE EVENTS team . Really enjoy working with you. You work very hard and are inspiring. . Thank you for the great function.”
Cecilia PeensStakeholder Engagement and Communication
“Dear UP A TONE EVENTS Team, working with you is only the most pleasant experience. From the planning to inception phase, you guide and create absolute magic. Thank you for making my job easy.”
Lindy PrinslooThe Kitchen-Sink – Marketing Manager.
“UP A TONE EVENTS is an amiable, ambitious, diligent and solution driven team with a passion for what they do and you can definitely see it in their work. This was especially showcased at the Peppa Pig show in 2019 at Fourways Mall, where they made sure that the set up looked professional and the sound travelled to each excited ear.”
Robin DiedricksHead of HR
“Petro, Jp and team. What an absolute pleasure working with you. Thank you for always making me proud and delivering incredibale events. Your endless creativity and attention to detail maka planning the yearly events a breeze!”
Loutjie van der MerweAfrit - Head of Marketing
“Great service and prompt quoting with fantastic advice and alternative options. The staff is always and friendly and nothing is too much effort when we asked for extras and changes. Definitely a supplier Afrit will recommend and use again.”
Maud ThakalaniStandard Bank
Success is best when it is shared , we brought good people to help organize our offsite and the results exceeded our expectations. You have made it possible for us to trust your services, your collaboration and the good team spirit you have. Standard Bank, Energy and Infrastructure dept, would like to extend their words of thanks for all your great work. Thank you.
Alet BrowneAlton Nexus, Marketing Specialist
“UP A TONE continuously delivers the best quality of service and highest quality events!” Alet Browne, Alton Nexus, Marketing Specialist “I can highly recommend UP A TONE for any event! Their Team’s professionalism, creativity and execution is invaluable!”
Shey NelMukuru, PR & Communications Manager
“ Just wanted to pop you a mail to say THANK YOU for pulling off an amazing event on Friday. The compliments have been streaming in and our staff really enjoyed it – calling it the best Mukuru event they’ve attended to date! ”
Erika HearnshawRenform / Renflex Group - Marketing Manager
“The recipe for the success of all kinds of events is planning and management. Every minute working with JP and UP A TONE team has been a pleasure for the last 3 years. UP A TONE’s teams are professional, organized, and so creative. Always coming in on budget and over delivering on all my expectations. I would never use any other company again!”
Ilse MeintjesInhouse events specialist for Röhlig-Grindrod.
“UP A TONE EVENTS is the most amazing team to work with. Their team of amazing people are always willing to help and make any event a memor- able one! No event too small or too big to handle. They are always willing to go the extra mile. I love working with your company!”
Weza Matomane@Wezathatguy /Dial Direct spokesperson
“Working with UP A TONE has been an absolute pleasure , in the last 7 years of doing business with them , they have been consistent in hosting high quality, professional and well organized events. Their attention to detail is impeccable and I would highly recommend their services.”

Having worked with JP & the UP A TONE team on two major internal events recently (Family Day & StratEx), we are incredibly satisfied with their unwavering professionalism and incredible attention to detail. Always delivering on time and within budget parameters, UP A TONE Events is an important partner in our strategic commutation and activation platforms and it was an absolute pleasure working with them from creative concept to professional execution.

Mary Willemse Campaign Manager, BASF South Africa (Pty) Ltd

“From day one you have been excellent professional, always humbled and polite with an “everything is possible attitude” and very satisfying results. Your turnaround time is on point, I am so grateful and appreciative for you sharing your experience with us e.g new venues, entertainments, etc thank you so much for going extra miles even when the budget is tight sometimes, you always make me look very good to Business. Over the years we have become family much more than a supplier!”

Franchinah Monyanyedi Nedbank CIB - Events Specialist

JP, Charne and the UP A TONE EVENTS AGENCY team are an absolute pleasure to work with. I first worked with them in 2023 on two really big events at L’Oreal, including the prestigious women in science awards as well as the L’Oreal internal 750 pax year end function. At first it was taking a risk on an agency we have not worked with before - but my goodness did they do a STELLAR job on both projects!! The problem they’ve caused for us now is, how do we outdo ourselves in 2024?

Thandi Kunene Head: Corporate Affairs & Engagement

Upatone is one of the most incredibly events companies I’ve worked with. Their attention to detail, professionalism and agility make them one of the top players in the industry. “No” is never part of their vocabulary and they will always ensure that their standards and quality is impeccable. It’s always a tremendous pleasure working with JP and his team.

Corlea Sass Events and Activations Manager, Sponsorships & Events

“Dear UP A TONE EVENTS team . Really enjoy working with you. You work very hard and are inspiring. . Thank you for the great function.”

Maureen Letlaka Webber Wentzel - Marketing & events

“Dear UP A TONE EVENTS Team, working with you is only the most pleasant experience. From the planning to inception phase, you guide and create absolute magic. Thank you for making my job easy.”

Cecilia Peens Stakeholder Engagement and Communication

“UP A TONE EVENTS is an amiable, ambitious, diligent and solution driven team with a passion for what they do and you can definitely see it in their work. This was especially showcased at the Peppa Pig show in 2019 at Fourways Mall, where they made sure that the set up looked professional and the sound travelled to each excited ear.”

Lindy Prinsloo The Kitchen-Sink – Marketing Manager.

“Petro, Jp and team. What an absolute pleasure working with you. Thank you for always making me proud and delivering incredibale events. Your endless creativity and attention to detail maka planning the yearly events a breeze!”

Robin Diedricks Head of HR

“Great service and prompt quoting with fantastic advice and alternative options. The staff is always and friendly and nothing is too much effort when we asked for extras and changes. Definitely a supplier Afrit will recommend and use again.”

Loutjie van der Merwe Afrit - Head of Marketing

Success is best when it is shared , we brought good people to help organize our offsite and the results exceeded our expectations. You have made it possible for us to trust your services, your collaboration and the good team spirit you have. Standard Bank, Energy and Infrastructure dept, would like to extend their words of thanks for all your great work. Thank you.

Maud Thakalani Standard Bank

“UP A TONE continuously delivers the best quality of service and highest quality events!” Alet Browne, Alton Nexus, Marketing Specialist “I can highly recommend UP A TONE for any event! Their Team’s professionalism, creativity and execution is invaluable!”

Alet Browne Alton Nexus, Marketing Specialist

“ Just wanted to pop you a mail to say THANK YOU for pulling off an amazing event on Friday. The compliments have been streaming in and our staff really enjoyed it – calling it the best Mukuru event they’ve attended to date! ”

Shey Nel Mukuru, PR & Communications Manager

“The recipe for the success of all kinds of events is planning and management. Every minute working with JP and UP A TONE team has been a pleasure for the last 3 years. UP A TONE’s teams are professional, organized, and so creative. Always coming in on budget and over delivering on all my expectations. I would never use any other company again!”

Erika Hearnshaw Renform / Renflex Group - Marketing Manager

“UP A TONE EVENTS is the most amazing team to work with. Their team of amazing people are always willing to help and make any event a memor- able one! No event too small or too big to handle. They are always willing to go the extra mile. I love working with your company!”

Ilse Meintjes Inhouse events specialist for Röhlig-Grindrod.

“Working with UP A TONE has been an absolute pleasure , in the last 7 years of doing business with them , they have been consistent in hosting high quality, professional and well organized events. Their attention to detail is impeccable and I would highly recommend their services.”

Weza Matomane @Wezathatguy /Dial Direct spokesperson

Integrity. Honesty. Creativity. Passion & Quality

Our Vision

To be the premier creative events company in South Africa, renowned for our innovative and comprehensive event solutions. We aspire to set the standard in the events industry, distinguished by our creativity, expertise, and the memorable experiences we deliver.

Our Goal

To lead in the creation of unique and impactful event experiences, utilising cutting-edge concepts and exceptional service to exceed our clients’ expectations. Our aim is to transform each event into a standout occasion, showcasing our clients’ visions through our creative lens.

Our Mission

Our mission is to craft unparalleled event experiences by merging creativity with efficiency. We dedicate ourselves to offering inventive solutions for conferences, exhibitions, and corporate events, ensuring every detail reflects our commitment to excellence and innovation.

Meet the Team

Our Experienced Team

Meet the team of passionate event planners who are dedicated to making your vision a reality.

UpATone Client Logos - JP van Schalkwyk
JP van Schalkwyk
Director
UpATone Client Logos - Charne Marais
Charne Marais
Professional Conference and Events Co-ordinator
UpATone Client Logos - Margaret Combrinck
Margaret Combrink
Professional Conference and Events Co-ordinator
UpATone Client Logos - Anthea Robertson Combrinck
Anthea Robertson
Event Assistant
UpATone Client Logos - Luzanne Fourie
Luzanne Fourie
Professional Conference Co-ordinator
UpATone Client Logos - Erlo Moller
Erlo Moller
Technical Manager
UpATone Client Logos - Sasha Kinsey
Sasha Kinsey
Senior Events Co-ordinator
UpATone Client Logos - Petro Purves
Petro Purves
Professional Conference and Events Co-ordinator
Bukhosi
Bukhosi Malungu
Event Assistant and Operations
Richmond
Richmond Tsindi
Event Assistant, Logistics and Operations
Viola
Viola Sithole
Office Assistant